Account-Based Marketing is an effective B2B marketing strategy that delivers the highest ROI for technology and SaaS businesses with complex solutions, lengthy sales cycles, and an annual contract value (ACV) of $50k to $100 million. With so much noise in the market around ABM, you need a consulting partner who can guide your sales and marketing team to execute 1:1, 1:few, and 1:many ABM programs successfully and measure ABM performance accurately across systems.
As the leading pure-play ABM consultancy with experience in helping customers win 6-8 figure enterprise deals using our ABX Orchestration framework, Ignitium can help you launch, execute, and scale your account-based efforts to drive measurable results from your target accounts. No matter where your organization is within the ABM maturity model, we've designed the three perfect packages to help fill in any gaps around data, technology, and people needed to accelerate your journey into scaling ABM enterprise-wide.
Prior to buying any martech to do ABM at scale, run a small pilot with Ignitium to get the results you need for executive buy-in. Our ABM specialists will work with you to set up the program and train your sales and marketing team throughout the process. Solution includes ABM tech, plus a custom ABM scorecard, account-based advertising management, account prioritization and research, contact mapping, ABM plays for sales, custom messaging, and weekly meetings.