Privacy Policy

Updated August 17, 2023

Privacy Policy

Ignitium LLC respects the privacy of individuals. This Privacy Notice explains how we collect, use, disclose and protect personal information and how you can manage the personal information collected about you. This Privacy Notice applies to any website, or online service from, or other interaction with, Ignitium and via the services we provide to our customers.

As used in this Privacy Notice, “personal information” means information about an identified or identifiable natural person. Most of the sections in this Privacy Notice apply to everyone. There are sections below that only apply to certain individuals who are located in or residents of certain jurisdictions as described in those sections.

This Privacy Notice does NOT apply to the websites or services offered by Ignitium’s customers, partners, publishers who display ads or to any other third parties.

Personal Information We Collect from You

This Privacy Notice does NOT You may provide your name, contact details, information about your job (like your title or the name of your employer), and other personal information directly to Ignitium when you interact with us or our services.apply to the websites or services offered by Ignitium’s customers, partners, publishers who display ads or to any other third parties.

We also may collect personal information about you through your device or browser while you are using or visiting our sites or services. This personal information may include your IP address, device identifier, geographic location, or usage information such as authentication, analytics, and other information that allows us to provide you with a more personalized experience. Please see the section on Cookies and Tracking below for more details.

Personal Information We Receive from Other Sources

In addition to personal information we collect from you, we may receive personal information about you from other sources and through our own research. We may receive your personal information from Ignitium customers or subscribers/users. We may also receive your personal information from third party partners, email campaigns and marketing partners. Such third party data may include company information, demographic information and personal information such as contact details.

We collect personal information from a variety of publicly available and other sources, including

  • company websites
  • company blogs
  • non-confidential corporate records or reports (for example, government filings and commercial registers) government publications
  • press releases
  • news articles
  • magazines
  • social media sites
  • other content published by or on behalf of a company or published by data brokers or third parties

We license data, including personal information, from third parties who license, sell or provide the data they have collected, including data brokers.

From these third parties we obtain many categories of personal information related to where and how individuals do business.

We may also generate or receive predictive data or inferences about business users such as account characteristics, interests or business buying behavior.

How We Use Personal Information

Ignitium uses personal information in the following ways:

  • For providing and improving our services. We use personal information to operate, improve and personalize our business and services. This use includes collecting data through integrations with customer relationship management (CRM), email or other systems, deriving insights, trends, use, and analytics, whether actual or predicted, from personal information collected and troubleshooting or improving our services. We may work with third parties to receive data or insights and combine that information with the data and insights provided by Ignitium.
  • Advertising and marketing for Ignitium and our customers. We use personal information for advertising and marketing, such as analyzing and predicting business buying behavior or business interests and delivering interest-based advertising and content to your device, such as ads, widgets, or website content tailored to you on behalf of advertisers, across websites and devices, and over time. We use personal information to communicate with you about offers, events, services or products by us and partners. We may combine the personal information we have with third party data, including data that may directly or indirectly identify you, for improving the personalization of ads.
  • As required by applicable law, legal process or regulation. We may use all personal information we collect or receive as required under law, legal or financial processes like audits.
  • To provide reporting. We may use personal information to create reports (such as performance analytics, statistics, metrics and other details) for Ignitium customers on the companies that visit their websites as well as actual or predicted interests for those visitors. We may also use personal information to carry out actions requested by our customers, such as combining data with additional data in our possession or provided by customers or using data to retarget specific companies’ users with personalized advertising.
  • For running our business. We use personal information for billing, account management, invoicing, investigating security and privacy incidents, as well as other legitimate business interests.

Ignitium’s use of information received and transferred via Google APIs adheres to Google API Services User Data Policy, including the Limited Use requirements documented at:

Cookies and Tracking

When you visit or log in to our website, cookies, and similar technologies may be used by our online data partners or vendors to associate these activities with other personal information they or others have about you, including by association with your email, home address, or office address. We (or service providers on our behalf) may then send communications and marketing to these email or home addresses. You may opt out of receiving this advertising by visiting

Our sites and services may include social media features, such as the Facebook Like button and hosted apps that launch the social media sites. These features may collect your IP address and which page you are visiting on our site and may set a cookie in order to enable the feature to function properly. Your interactions with social media features are governed by the privacy policy of the company providing it.

You can control the use of cookies at the individual browser level. Please note that disabling cookies may affect your ability to use certain parts of our website or services. For example, you may opt out of Google Analytics by visiting the Google Analytics opt-out page. We may use third party marketing cookies to help deliver ads relevant to your interests. These include:

How We Share Personal Information

We may share personal information with third parties as described below:

  • Sharing with customers and partners. We share personal information with our customers and partners in order to provide services to our customers. Ignitium customers and other third parties may combine the personal information we share with additional data they have for their own marketing and sales purposes.
  • Sharing to improve ad personalization. We share personal information to create targeting segments to enable organizations to better personalize advertising.•
  • Sharing for business purposes. We share personal information for our legitimate business needs. For example, we share information with third party vendors (such as marketing, billing or security service providers), consultants, and other service providers who work on our behalf and need access to personal information to perform their work for us.
  • Sharing for security. We may share personal information for security, fraud prevention, law and policy enforcement purposes, or enforcing our policies and terms, protecting rights, property and safety of individuals or other third parties.
  • Sharing for marketing. Any information you volunteer for marketing purposes or otherwise, may be shared with the other third party(ies) or partner(s) mentioned when you provide such information.
  • Disclosures required by law. In certain situations, we may be requested or required to disclose personal information in response to lawful requests by public authorities, including to meet national security or law enforcement requirements. Ignitium will disclose personal information where required to do so.

How We Protect Personal Information

Ignitium takes reasonable and appropriate measures designed to protect and secure personal information and prevent its loss, misuse and unauthorized access, disclosure, alteration or destruction.

A review of our security policy is available upon request via Zoom for customers and prospects. Email to schedule the session.

Responsible Disclosure Policy

If you suspect a vulnerability impacting Ignitium services or technology, please share such details confidentially with Ignitium at Please provide exact details of the suspected vulnerability so that Ignitium can verify and reproduce your results. Please do not publish or share any details of the suspected vulnerability with third parties or online except with Ignitium’s permission once resolved.

How Long We Keep Personal Information

Ignitium retains personal information for as long as necessary to provide its products and services, comply with our legal obligations, resolve disputes and enforce our agreements.

Where We Process Personal Information

Ignitium supports customers globally and may transfer, store, or process your personal information within the United States. The United States and other countries may not have data protection laws that are as comprehensive or protective as those in your country; however, our collection, storage and use of your personal information will at all times be in accordance with this Privacy Notice.

A review of our security policy is available upon request via Zoom for customers and prospects. Email to schedule the session.

Your Rights


To exercise your privacy rights, please email We will verify your identity when needed to comply with your request, which may include reviewing government identification, and may be unable to proceed with your request if we are not able to verify your identity.

You have the right to request that we correct or otherwise amend your personal information. If you use Ignitium services, you may be able to correct your own personal information. If we have received your personal information from one of our customers, we may ask that you work with the customer to amend your personal information. We may ask for adequate proof of the amended personal information before we make a requested change.

If we send direct marketing emails to you, we will rely on the legitimate interests basis of processing and include an “unsubscribe” link at the bottom of all of our emails to allow you to object to our use of your personal information for direct marketing. Click the link to unsubscribe and Ignitium will remove you from future emails within a reasonable amount of time.


If you are a California resident, you may exercise these rights or designate an authorized agent to exercise these rights on your behalf.

Once per calendar year, you may request that we disclose to you what “Personal Information” as defined in the California Consumer Privacy Act (“CCPA”) we collect, use, disclose and sell, and the specific Personal Information we have collected about you in the prior 12 months.

You have the right to request to know more details about the categories or specific pieces of Personal Information we collect (including how we use and disclose this Personal Information), to delete your Personal Information, to opt out of any “sales” (as defined in the CCPA) that may be occurring, and to not be discriminated against for exercising these rights. To exercise these rights please email

Ignitium will not sell (as such term is defined in the CCPA) the Personal Information we collect under the CCPA without providing a right to opt out.


These rights apply if you are located in the EEA, Switzerland or the UK. If you are located in another country in Europe, please see the “Everyone” section above.

Subject to the exemptions under law, you may have the right to request access or delete your personal information. Under certain circumstances, you have the right to receive personal information that we process about you and transmit that information to another organization, i.e., a right to data portability. You may also request that we restrict or block future processing of your personal information.

Where we previously obtained your consent in order to process your personal information, you have the right to withdraw that consent.

If you would like to exercise any of your rights, please email or send a written request to the address shown under contact us below. We will validate these requests and carry out valid requests. If the request is not deemed valid, then we will share the reasons why it is not valid and your options for seeking resolution through a supervisory authority and through judicial remedy.

You have the right to lodge a complaint against us. To do so, contact the data protection authority in the country where you are located.


You have the right to lodge a complaint against us. To do so, contact the data protection authority in the country where you are located.

Contact Us

If you have any questions about our privacy practices or this Privacy Notice or would like to exercise your privacy rights, please email You may also write to us at:

Ignitium LLC
Attn: Privacy
601 W. Riverside Ave
Suite 1700
Spokane, WA 99201
If you raise a concern regarding your data, we will take reasonable steps to investigate and attempt to resolve any complaints or disputes.

To contact our Data Protection Officer, please email