People.ai Consulting

People.ai is on a mission to be the AI Platform for all business activity, building the sales automation tools the modern organization needs to be more productive. People.ai solves the age old problem of sales and marketing alignment, but in a completely new way. They believe that by using their sales automation tools to automate manual tasks (like logging activities into your CRM), you’ll have more time in your day to focus on what’s most important to your business, and sales and marketing teams get the data they need to align and thrive.

As the leading ABM Orchestration Agency, Ignitium helps high-growth and enterprise organization have the right strategy, technology, campaigns, people, and processes in place to maximize the impact of your People.ai investment. To learn more, schedule a Free Consultation.


How Does People․ai Work?

 

Ingest

Ingest

With 96 out-of-the-box API connections to email, calendaring systems, audio and video conferencing services, and telephone systems - People.ai leverages the industry’s leading activity capturing capabilities, and equips your organization with the ability to capture the entire go-to-market team’s customer communications.
Analyze

Analyze

With the industry’s highest-fidelity account and opportunity matching algorithms, customizable tiebreakers, and automated contact creation organizational leaders can rest easy that CRM contacts from marketing and sales activities will automatically end up in the right place in the CRM. Once matched, People.ai leverages the power of AI to analyze sentiment, detect competitor mentions, and enrich contact data to both solve for matching business and personal contact resolution and supercharge both the new and old data in your CRM.
Deliver

Deliver

Not only does the People.ai platform ingest, analyze, and supercharge your activity data, it also delivers that data and insights to the tools you’re already using. In addition to the powerful People.ai web application, People.ai is designed to deliver data and insights directly to your business intelligence tools, data warehouse tools, Slack, back into your CRM, or countless other tools via our robust API. Data no longer disappears as it’s created, it’s pulled in, analyzed and supercharged, and delivered back to you where it matters.

People.ai Platform


 

Measurement of Campaign Influence

Measure campaign influence and success by capturing lead and contact touches from inbound and outbound activities.

Unlock Programmatic Marketing

Enable real-time automatic event triggers for marketing campaigns based on sales team activities (or lack thereof).

Closed-Loop Reporting

Closed-Loop Reporting Get accurate reporting and attribution for marketing events and campaigns through cutting-edge automatic activity to opportunity matching.

Focus ABM Efforts

Identify, define, and target your account’s buying-unit with sales stage visibility.

Expand Total Addressable Market (TAM)

Automatically expand your total addressable market by capturing the contacts that sales have engaged with but not yet added to your CRM.

Maintain an “Evergreen” CRM

Automatically update contact titles and phone numbers for contacts reducing manual data entry and stale data.

 


Connect with an ABM Specialist Today for a Free Consultation

 ABM Orchestration Agency for Leading Revenue Teams

ABM Lite

ABM Lite

ABM starts with designing an Ideal Customer Profile and measuring account-level engagement within your Total Addressable Market. We'll help create that for you to narrow your focus, tier the accounts and provide account intelligence to personalize your outreach. This includes anonymous account tracking within Google Analytics, target account remarketing using Adwords, and intent-based advertising setup with LinkedIn and Facebook.

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ABM Pilot

ABM Pilot

Prior to buying any martech to do ABM at scale, run a small pilot with Ignitium to get the results you need for executive buy-in. Our ABM specialists will work with you to set up the program and train your sales and marketing team throughout the process. Solution includes everything within ABM Lite, plus a custom ABM scorecard, account-based advertising management, account prioritization and research, contact mapping, ABM plays for sales, custom messaging, and weekly meetings.

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ABM at Scale

ABM at Scale

Once you are ready to scale ABM, Ignitium can guide you throughout the process to maximize your ROI. We help design the strategy, recommend the right ABM tech, manage the implementations, provide administration services, and work with your team on building ABM campaigns for target accounts that meet the Fit + Intent + Engagement criteria. Solution comes with customized services to support any gaps that your organization has for ABM.

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