Marketo's capabilities extend beyond the email functionality of its predecessors. This cutting-edge tool puts you in the driver's seat, providing you with all the data necessary to manage the entire lifecycle of your leads. With so many features under the hood, most organizations only implement a fraction of the robust benefits Marketo has to offer.
Our team of Marketo specialists will help you better understand how Marketo can ramp up your revenue generation efforts stemming from your online marketing endeavors. We go beyond Marketo consulting as your full-service extended team, aiding in strategic roadmap planning and executing powerful inbound campaigns.
Schedule a free one-on-one review or contact us to talk about Marketo consulting today.
Why partner with an agency?
- Get expert Marketo consulting, strategy, management, and analysis that drive lead-to-revenue action.
- Get faster ROI on your Marketo investment. We manage marketing automation campaigns for our clients everyday!
- Combine other agency services like creative, SEO, PPC, content marketing, social media and account-based marketing into one high-powered Marketo lead generation program.
Marketo Inbound Marketing Solutions
Marketo Strategy & Consulting
- Gaps and opportunities analysis
- Persona development
- Content marketing strategy
- Account-based marketing strategy
- Lead-to-revenue strategy
- Marketing and sales funnel definition
- Marketo lead nurturing plan
- Sales and marketing workflows
- Lead scoring and measurement strategy
- Marketo implementation plan
- Marketo marketing automation playbook
- Includes everything from Marketo Strategy & Consulting
- Technical setup of Marketo
- CRM integration
- Account-based Advertising integration
- Web Personalization integration
- Analytics integration
- IP Retargeting integration
- Buildout of landing pages, email templates, and forms
- Segmentation lists
- Lead scoring and grading rules
- Lead assignment, sales alerts, and notifications
- Automation rules and drip campaigns
- Integration into website
Marketo Managed Campaigns
- Marketo campaign management
- Continuous strategy and consulting
- Integration of inbound marketing
- Creative and content development
- Email marketing management
- Conversion and U/X improvement
- Regular A/B testing
- Marketing and sales data and intelligence delivery
- Continuous alignment of marketing-to-sales processes
- Bi-monthly analytics reviews
* The Marketo marketing automation and lead generation programs shown are for reference only. Ignitium will work to develop a plan and budget that aligns with your business needs.